How to View IGTV / Reels Posts on Your Feed When Planning in UNUM

UNUM Staff
Everyday Social Tool
We’ve been getting a lot of questions regarding IGTV / Reels posts and why they aren’t showing up on UNUM IG Feed Pro Space. So we’re here to eliminate any confusion and provide you with some solutions!
Back in March, Instagram made some major changes to their API (Application Programming Interface). As a result, many previously existing features offered by third party apps supported by IG’s API are no longer available. That means that features like in depth analytics for personal accounts, posting directly to Instagram from external applications, and IGTV post thumbnails aren’t supported.
For details on how to create a business account and take advantage of UNUM analytics, click HERE.
In the case of IGTV or Reels posts, one thing to note is that Instagram considers them their own entity - they even have their very own app! IGTV posts aren’t registered as normal feed posts, hence their own tab on your profile. Although the posts appear on your feed, it’s simply because of the date that they were posted in relation to your other content. That being said, Instagram doesn’t recognize IGTV posts the same way they do feed posts.
Even though there isn’t much to be done to automatically sync your IGTV or Reels posts to your UNUM grid, we have a solution to keep your UNUM feed in line with what you see on Instagram.
Our New Feature → Add IGTV/Reels


or organize your future posts with our newest product --> Storyboard Spaces


Latest Blog Posts
Pinterest Hits 578M Users in Q2 — Here’s How to Plan Smarter in UNUM
Pinterest is having a moment. In its latest Q2 2025 earnings report, the platform announced that it now reaches 578 million monthly active users — up 8% year-over-year. Alongside user growth, Pinterest also improved revenue intake, climbing to $847 million in Q2, a 10% increase. What does this mean for brands and creators? Simply put: Pinterest isn’t just for mood boards and recipes anymore — it’s a powerful marketing channel with global impact. Here’s what you need to know about Pinterest’s growth and how to capitalize on it using UNUM.
Adam Mosseri Shuts Down Instagram Engagement Myth: Edits Do Boost Reach
The Myth: Editing Posts Hurts Your Reach
Meta vs. TikTok: Who’s Winning the Creator Economy War?
The battle for creator attention is heating up — and it’s more than just Reels vs. TikToks. Meta and TikTok are throwing cash, tools, and algorithmic love at creators. But who’s actually winning? Spoiler: It’s not as straightforward as you think.
The Biggest Social Media Updates of 2025 (So Far)
We’re just halfway through 2025, and already the social media world has seen major shifts across TikTok, Instagram, X (Twitter), and Snapchat. Whether you're a brand, creator, or social strategist—here’s what you need to know.
Facebook Cracks Down on Unoriginal Content: What Creators + Brands Need to Know (July 2025)
Meta just dropped a major update to the Facebook algorithm — and if your content strategy involves reposting, copy-pasting, or leaning on AI without customization… it’s time to pivot. In a move to prioritize originality and reduce spammy, low-effort posts, Facebook is officially restricting the reach of “unoriginal” content. Here’s what’s changing, what counts as unoriginal, and how creators and marketers can stay visible in the feed.
Read more
Join our Newsletter
Sign up to our newsletter for all things marketing.