The UNUM Story
Our story begins in Los Angeles — where our name, mission, and vision were born. It is why we are unum.la (an ode to our original creative and branding roots). Our story is like many of yo

UNUM Staff
Everyday Social Tool
“The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come…”
~ Steve Jobs
This famous quote by Steve Jobs was given back when he was CEO of Pixar (yes, before Disney bought the studio and seemingly half the entertainment world, Jobs was at one point owner and CEO of the famed animation studio.) This quote is a good reminder for all of us that stories matter. And in the process of putting yourself and your business online, you are in fact, a storyteller.
And your story matters.
Our story is like many of yours: The ups (and downs), twists and turns, and countless moments we will never forget. The one piece to our story that’s unique — you. You are our story.
Which is why we made it our mission to empower you and the stories you tell.
And we did it well.
We started with your Instagram brand in mind. Building, shaping, and bringing you the visual marketing and creative tools you need to design the brand you want.
But we didn’t want to stop there. In fact, we’re just getting started.
We’re building the world’s first brand platform so you can build your brand and tell your story, wherever it lives. From the beautiful geographic grids of Instagram, to the picturesque “portfolios” on Pinterest, to the latest dances and sketches on TikTok.
Across all the major social media and marketing platforms, UNUM provides you with a suite of beautiful products and services to help you tell your brand story, in whatever form it takes.
This is a very big vision, we know, but you deserve everything and more.
From our small and humble beginnings in L.A. where our name, vision, and mission were born, we’ve now grown into a global team spanning multiple time zones, languages, backgrounds, and personalities. And we’ve taken UNUM such a long way, rebuilding it from the ground up. Welcome UNUM Cloud, your very own access to all of our classic, new, and future products and features.
Anyone, anywhere in the world can now build a brand and market themselves with UNUM. Whether you’re a creator, photographer, student, business, agency, or consultant. Whether you have a strong social presence or are just starting out, UNUM grows with you. It’s why we’re loved by millions of creators and teams around the world. From Fortune 1000 companies, to world renown brands, and to up and comers, we’re here for you.
We are entering this next chapter together. Your feedback, ideas, and comments directly impact and shape our team, UNUM’s roadmap, and your future features. Feel free to reach out any time, any day. We’re here for you.
If you’re reading this far, maybe you’ll read a little further:
Our team reads each and every review, tagged share, and shout-out! It means the world to us when you share how UNUM has helped play a small part in your story. Please be sure to tag our new handle: @unumcloud or share any new idea or suggestion with our team here.
Latest Blog Posts
How to Build a Social Media Calendar That Actually Works (Free Template Inside)
Consistency is everything online — but planning ahead is what actually makes it possible. If you’re tired of last-minute posts, content chaos, or just staring at a blank page wondering what to say… you need a better system. Enter: the social media calendar.
25 Best Social Media Tools for Creators, Brands, and Agencies (2025 Edition)
From content planning to analytics, these tools help you stay ahead on Instagram, TikTok, Threads, and more. Whether you're a solo creator, a growing brand, or a full-service agency, your tech stack can make or break your online presence. In 2025, there are more tools than ever promising to help you design, plan, publish, and scale content. But which ones are actually worth using? We’ve rounded up the 25 best social media tools across every category — from Canva-style design tools to advanced analytics — and we’re showing you how to combine them (or replace them entirely with an all-in-one tool like UNUM).
What to Post When You Have Nothing to Post: 15 Smart Ideas for Creators + Brands
Blank calendar? No problem. Every creator and brand hits that moment where inspiration runs dry. But showing up consistently is key to growth—especially if you want to stay top-of-mind with your audience. So the next time you hit a creative wall, pull from this list of ready-to-go ideas that work across platforms like Instagram, Threads, LinkedIn, Pinterest, and more.
Instagram News Roundup: What Creators Need to Know (June 2025)
From AI editing tools to layout changes, here’s what’s new on the 'gram. Whether you're a brand, freelancer, or content creator, staying up to date with Instagram’s latest moves is part of the job. Here's a quick, no-fluff rundown of what dropped in June 2025—plus what it means for your content strategy.
Our Favorite Ways to Use UNUM’s Canva Integration
Design smarter. Schedule faster. Post everywhere. If you're already using Canva to create your social media designs (because… who isn't?), then UNUM’s Canva Integration will feel like unlocking a cheat code. Instead of downloading your designs, re-uploading to your planner, or managing folders all over your desktop, you can now import Canva designs straight into your UNUM workspace. Edit in Canva, publish in UNUM — without leaving your flow.
Read more
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