Search Results

Why Social Commerce Will Rule Social Media in 2021

experience. According to. BigCommerce. , the statistics speak for themselves, as there are. 1.47 billion. daily active users on Facebook alone. They also stated that. 60% of Instagram users. say they find new products on Instagram. So why not engage users…

Social Media Trends & Statistics Every Marketer & Brand Should Know

January 2020, the majority of Instagram users come from the United States (120 million), India (80 million), Brazil (77 million), and Indonesia (63 million) [. Statista. ]. 83% of consumers report using Instagram to discover new products or services with 81…

9 Reasons to Focus on Organic Growth vs. Buying Followers

addition to feeling that “virtual pat on the back,” real customer sentiments can also help you formulate new products, services, or marketing campaigns. Listening to these sentiments may be just what it takes to. set your business apart from the competition. in…

How to Create an Engaging Instagram Bio That Helps Increases Followers

fact, 36.2% of B2B decision-makers. use Instagram for research and discover new products. This is why a catchy Instagram bio is a perfect opportunity to capture attention and leave a lasting impression on your followers. Your bio speaks to your brand’s…

Proven Strategies on How To Grow Your Instagram Following

Stories. each day. It is the second most engaged social media platform behind Facebook, with an average of 53 minutes per day spent on the platform. Most importantly, Instagram has become a premiere place for users to find new products and services. So…

New Developments for SEO in 2021

important to be aware of new changes. As a marketer, making a commitment to SEO is like making a long-term investment in your product or service. In this post, we’ll provide the insight you need into the newest and most relevant SEO developments to watch for in…

Better Collaboration with the New Teams Dashboard

BLOG. -. UNUM News. Better Collaboration with the New Teams Dashboard. Recent times have made collaboration and communication between people seemingly more challenging. But setbacks always open new doors. We discovered two important developments in the…

How to Produce High Quality Content

your audience and as a result, puts you and your posts in a better position to be potentially discovered by new audiences. To do so, it’s important to pinpoint the who, what, and why about both your brand AND your audience. Who are you as a brand? What type…

How Your Brand Can Boost Sales with an Instagram Shop

themes. Product Detail Page. : This page showcases all the relevant information about an item including pricing and description. Ads with Product Tags. : These ads can help you maximize the reach of your products by boosting shoppable posts. Checkout On…

The Top Ways Businesses and Influencers Can Use Pinterest

your pins. By creating themed boards, your target audience will be able to more easily find the products they are looking for. For example, you may want to consider promoting a product collection on a single board. 3. Include a link to your website. Adding…

20 Ways to Use Instagram Stories to Increase Engagement

a directory of content sorted by type, topic, or event. A group of related Stories should be easy to find. An example of Stories Highlights categories could include: Products. Shops. Events/Travel. Tips & Tricks/Recipes. Podcast. Community/HQ. Challenge…

How to Future-Proof Your Brand

find new ways to enhance our lives, and consumers are looking at online search results more than ever. As a curious culture, we want to find the newest brands, and the latest and greatest products and services. The statistics speak for themselves, as…

How‌ ‌to ‌produce‌ and ‌prep‌ ‌‌‌video‌ ‌for‌ ‌each‌ ‌social‌ ‌ media‌ ‌channel‌

). Meanwhile, Instagram. and. TikTok. should be portrait (9:16). Here’s the down-low on the aspect ratio and quality preference for each: TikTok. The new kid on the block, TikTok has been making major inroads. Depending on your target audience, you could…

UNUM Plans and Pricing

part of the UNUM design suite of products. Publish Tool Integration. Included as part of the UNUM Publish suite of features. Powerful Tools. One Platform. The classic, the new, and the upcoming. Design. The home for your creative & strategy needs. Learn…

UNUM Creative Community

content will be shared across UNUM's social channels. Unlock full access to UNUM. Full access to everything UNUM has to offer. On us. Unique referral link. Invite others. Earn cash. Exclusive Perks. Be the first to access all our new features, products, and more…

UNUM Case Study: Building the Beachly Brand

products. Outside of their seasonal subscription box, Beachly’s social media also serves as a source of the sun and surf aesthetic. Madeline Johnson, Beachly’s content marketing manager, was eager to learn about UNUM upon joining their marketing team. Social…

The UNUM Story

global team spanning multiple time zones, languages, backgrounds, and personalities. And we’ve taken UNUM such a long way, rebuilding it from the ground up. Welcome UNUM Cloud, your very own access to all of our classic, new, and future products and features…

Effective Content Marketing Strategies for Writing Platforms

content marketing had a resurgence in strength through incredible platforms. Why larger corporations are investing in writing platforms. More and more businesses and corporations are looking to tap into the Creator Economy and tap into new writing platforms…

What's the Difference Between Branding and Marketing

actions. you take to attract and connect with your customers. This could be the use of tools such as social media, SEO, website, and paid search channels. Think of marketing as how you draw in and encourage customers to buy your products or services. “Branding…

How to go Live on TikTok (the right and wrong way)

feared it would be long gone with the “new normal.” Yet, through consistency and innovation, users and platforms alike have kept the trend going—and it only seems to be strengthening at the moment. Rumor has it that it will become one of the most sought after…

How the Social Media Landscape Will Affect Branding in 2021

According to. Adweek. , organizations have been developing products faster than ever during the pandemic. Now is the time for marketers to rethink their brand identity, video content, and sales tactics, as consumers are supporting brands more than ever…

15 Live-Stream Video Statistics for Brands in 2021

engaging followers that are already familiar with what your brand represents, and even attracting new followers. Here are 15 important things to consider if you plan to create live video or run advertisements during live streams. How much live video versus…

UNUM Case Study: FOLKS Films Rebranding and Moodboarding

into a new, growing career with FOLKS Films. Over the past five years, FOLKS Films has shifted almost annually to reposition their services and retarget new audiences. Laina shared a glimpse into their company history, which began with weddings, to family…

How to Use Instagram Reels to Grow and Boost Your Engagement

TikTok, the 'Gram has put a lot of emphasis on the short-form video format. Instagram currently gets about. 26% of all live stream viewing in the US and UK. , and it's now going after this new trend in the video content market. Interested in getting in on the…

The 6 Key Elements of a Social Media Presence

And, as a result, people start talking about you on another channel. You wouldn’t want to miss an opportunity to engage with a new audience. It’s important to target audiences in your content strategy, but think of your total audience as a living and…

Influencer Marketing: How to Hire an Influencer and Be Hired as One

know that. Honesty is key when it comes to. authenticity. , and a brand wants its influencer's honest opinions to reflect positively on their products. “In order to build a community, you need endorsements from experts that people trust.”. --. Lauren…

Privacy Policy | UNUM

your payment and facilitate delivery. We may also save your information to facilitate new product orders or process returns. • To provide, support, personalize, and develop our Platform, products, and services. • To create, maintain, customize, and secure…

TikTok Marketing: A Guide for Your Brand

appealing to marketers who are looking for new ways to engage with consumers. The advertisements are also video-based, allowing companies to post both paid and organic content simultaneously without much disruption for the user. This, along with its rapid…

How to Build a Strong Brand Strategy

is what makes you different and memorable, while brand identity is how you convey this message to the public. Finally, brand marketing is the way in which you bring awareness to your products or services and connect to the right audience. So, where do you…

16 Tips for Creating a Winning Instagram Hashtag Strategy

learning tool. Follow businesses offering similar products and services to stay up to date on niche or trending hashtags. You can also look at similar brands in your industry that are not exactly your competitors. Rice to Riches. is a restaurant in New York…

The Future is Here (and so are your clues)

in shaping, the conversations shared around our brand -- priceless. Now, we’re ready to show the world a new way of storytelling. Welcoming a new era. 2021 will be an all new UNUM. Here’s a little teaser (see the end for more clues). Love Your Team. The…

How Coronavirus is Changing Online & Social Media Habits

This method of “social listening” will help you develop a sense of trust, empathy, and positivity with your audience. For consumers, these statistics show the trajectory for “the new normal.” Over the past decade, we have seen the growing influence that…

Marketing – UNUM

Aspire to new heights. All. All. Brand Better. Stand out on social media today. The best brands UNUM. Platform. Pricing. UNUM Cloud. Design Tool. Publish Tool. Insights Tool. Company. Our Story. Contact. Careers. HIRING. Press & Media. Submit an idea…

Creative – UNUM

Aspire to new heights. All. All. Brand Better. Stand out on social media today. The best brands UNUM. Platform. Pricing. UNUM Cloud. Design Tool. Publish Tool. Insights Tool. Company. Our Story. Contact. Careers. HIRING. Press & Media. Submit an idea…

Social Media – UNUM

Aspire to new heights. All. All. Brand Better. Stand out on social media today. The best brands UNUM. Platform. Pricing. UNUM Cloud. Design Tool. Publish Tool. Insights Tool. Company. Our Story. Contact. Careers. HIRING. Press & Media. Submit an idea…

UNUM News – UNUM

Aspire to new heights. All. All. Brand Better. Stand out on social media today. The best brands UNUM. Platform. Pricing. UNUM Cloud. Design Tool. Publish Tool. Insights Tool. Company. Our Story. Contact. Careers. HIRING. Press & Media. Submit an idea…

Why You Should Open a TikTok Business Account

BLOG. -. Social Media. Why You Should Open a TikTok Business Account. By. Kim Wacker. 5. min read. As one of the newest social media platforms, TikTok’s user base is growing exponentially, making it prime real estate for businesses to reach new and larger…

A Bigger Room for Stories. Introducing DSTU (Design Studio)

— faster than ever! But we don’t want the haste to compromise quality. This is why DSTU (Design Studio) was born. Creative Freedom. DSTU was originally inside the UNUM app, but we decided to give it it’s own space. Or its own “studio” so to speak. DSTU is a new…

Every Post, One Place. Introducing Storyboards.

across multiple social media platforms. And we also push budding content creators to explore having a presence in a new and unexplored medium. If you ever feel like you’re hitting a creative block, be sure to check out our Marketplace for new trends…

Business – UNUM

Aspire to new heights. All. All. Brand Better. Stand out on social media today. The best brands UNUM. Platform. Pricing. UNUM Cloud. Design Tool. Publish Tool. Insights Tool. Company. Our Story. Contact. Careers. HIRING. Press & Media. Submit an idea…

4 Marketing Metrics to Track in Your Strategy

crucial level of marketing for both B2B and B2C. 87% of B2B marketers. use email as a distribution channel. 79% of B2C marketers. rely on email to spread their new articles or blog posts. When it comes to email marketing, marketers know why it's essential to…

How to Create a Personal Brand

”. Identifying your personal brand can help you further your career by positioning you as an expert in your industry. It may also help grow your social following, secure a better job, and present new opportunities. But, you can’t grow your personal brand overnight--it…

UNUM Cloud: All-in-One Social Media and Marketing Management

consultants, or teams of any size working together. It’s simple. Everything you need to grow your brand is powered by the UNUM Cloud. Experience your new favorite brand tools for free today! Personal Account. For individuals, students, hobbyists. Realtime…