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Why Social Commerce Will Rule Social Media in 2021

Investopedia. , social commerce is the use of networking websites such as Facebook, Instagram, and Twitter as vehicles to promote and sell products and services.…

Social Media Trends & Statistics Every Marketer & Brand Should Know

Statista. ]. 83% of consumers report using Instagram to discover new products or services with 81% using the platform to research products or services [.…

How Instagram Will Change in 2022

New creator monetization products are coming. In the same Twitter post, Mosseri covered other aspects of his plans for Instagram in 2022. “You’re going to continue to see us focus on creators.…

How to Use Social Media to Promote Your Work

Of course, this theme may not work for all businesses, but it’s an example of a way to foster engagement with your audience and get them excited about your content—hence driving them back to your social channel(s) to learn more about your products or services…

The Top TikTok Trends and How to Take Advantage of Them

Offering a new twist on a beloved trend could earn you tons of new fans and followers. Don’t miss out on the opportunity to tap into your creativity; who knows? You too could become an overnight viral sensation. Why do these trends matter?…

How to Create a Winning Brand Voice on Social Media

While established brands may just be trying to create a captivating and entertaining brand image, small businesses may be trying to pull in actual leads for their new products.…

9 Reasons to Focus on Organic Growth vs. Buying Followers

The rapid growth of social media and digital marketing over the last decade has seen businesses of all sizes take to platforms like Facebook, Twitter, and Instagram in an attempt to reach new audiences.…

How to Create an Engaging Instagram Bio That Helps Increases Followers

This could be a company logo or a photo of one of your products for example. Your profile photo should tell a story and be representative of your brand.…

Proven Strategies on How To Grow Your Instagram Following

Most importantly, Instagram has become a premiere place for users to find new products and services. So, naturally, if you can get more Instagram followers, you'll boost engagement, and potentially increase your business.…

New Developments for SEO in 2021

New Developments for SEO in 2021. Search Engine Optimization (SEO) is one of. the. most effective ways to attract potential customers to your website and online platforms.…

Better Collaboration with the New Teams Dashboard

UNUM News. Better Collaboration with the New Teams Dashboard. Recent times have made collaboration and communication between people seemingly more challenging. But setbacks always open new doors.…

How to Produce High Quality Content

How to Produce High Quality Content. Think about the content that speaks to you and no one else. That one photo, video, caption that hits home. The type of content that makes you double tap, comment, share with a friend, or bookmark for your safe-keeping.…

How‌ ‌to ‌produce‌ and ‌prep‌ ‌‌‌video‌ ‌for‌ ‌each‌ ‌social‌ ‌ media‌ ‌channel‌

How‌ ‌to ‌produce‌ and ‌prep‌ ‌‌‌video‌ ‌for‌ ‌each‌ ‌social‌ ‌ media‌ ‌channel‌. In 2021, video is more important than ever.…

A New Drag and Drop Feature Will Forever Change Your Instagram Feed

A New Drag and Drop Feature Will Forever Change Your Instagram Feed. By. Marria Qibtia. 8. min read. Social media platforms aren’t set up to allow you to rearrange your posts once published. This includes Instagram.…

The Top Ways Businesses and Influencers Can Use Pinterest

By creating themed boards, your target audience will be able to more easily find the products they are looking for. For example, you may want to consider promoting a product collection on a single board. 3. Include a link to your website.…

Social Media News Roundup: March 2022

Social Media News Roundup: March 2022. By. Tara Purswani. 8. min read. Welcome to our monthly Social Media News Roundup. The world of social media is constantly changing.…

UNUM Plans and Pricing

UNUM Cloud is a family of products. Business accounts grants you access to all of them. Design Tool. All your photos, videos, captions, and hashtags — now in one place. All Access. Full features included. Lite. Upgrade to unlock full features.…

The UNUM Story

UNUM News. The UNUM Story. By. UNUM Staff. 3. min read. “The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come…”. ~ Steve Jobs.…

UNUM Creative Community

Be the first to access all our new features, products, and more. Monthly Highlights. We'll celebrate you on our web and social channels. Join UNUMCC.…

UNUM Case Study: Building the Beachly Brand

UNUM News. UNUM Case Study: Building the Beachly Brand. By. UNUM Staff. 4. min read. Beachly. is a subscription box company that delivers to beach and surf-loving customers every season.…

Make Trending TikTok Sounds Part of Your Content Strategy

Brands can use this sound to surprise and delight viewers and show off their business or products. This sound is still going strong, so now is the time to get creative. Oui by God is good. Videos: 1.8 million.…

How to Design and Set up an Effective Referral Program

Getting a new customer on board takes a lot of energy and money. Creating a positive customer experience is equally challenging.…

Social Media News Roundup: April 2022

Social Media News Roundup: April 2022. By. Kim Wacker. 6. min read. Welcome to our monthly Social Media News Roundup. The world of social media is constantly changing.…

How to Add a Link to Your TikTok Bio

(Links within TikTok videos are a new feature starting to take hold in 2022). This is why you constantly hear creators say, “follow the link in bio to learn more.”. Why you should have a link in bio.…

20 Ways to Use Instagram Stories to Increase Engagement

Use relevant hashtags, and if you’re creating a new challenge, create your own hashtag. Join a movement. Tapping into a movement is a great way to boost engagement through participation.…

How Your Brand Can Boost Sales with an Instagram Shop

A source of product discovery. According to. Facebook for Business. : “70% of shopping enthusiasts turn to Instagram for product discovery.”…

How to Regram On Instagram

Regramming existing content breathes fresh life into your page’s account by allowing you to share new, exciting content that already exists online.…

8 Creative TikTok Ideas You Can Post Today

Teaser and product updates. Build anticipation for your upcoming campaigns with new product teasers.…

Effective Content Marketing Strategies for Writing Platforms

More and more businesses and corporations are looking to tap into the Creator Economy and tap into new writing platforms to expand their reach and strengthen their community.…

How to go Live on TikTok (the right and wrong way)

The Live trend has exploded in lockdown, and most marketers feared it would be long gone with the “new normal.”…

How Small Businesses Can Win on Instagram

You might not be new to Instagram, but it doesn’t hurt to do the initial setup.…

How the Social Media Landscape Will Affect Branding in 2021

Adweek. , organizations have been developing products faster than ever during the pandemic. Now is the time for marketers to rethink their brand identity, video content, and sales tactics, as consumers are supporting brands more than ever before.…

Tips and Techniques on Mastering Social Marketing with UNUM

See all our products for yourself here. Art of Storytelling. Storytelling has been around for as long as humans could communicate. Storytelling creates connection and builds trust—two elements brands need to survive and thrive.…

How to Become a Beauty Influencer in 2022

But, just like with any new venture, it takes time, effort, and dedication to become successful.…

How to Future-Proof Your Brand

As a society, we are always trying to find new ways to enhance our lives, and consumers are looking at online search results more than ever. As a curious culture, we want to find the newest brands, and the latest and greatest products and services.…

Influencer Marketing: How to Hire an Influencer and Be Hired as One

Product reviews. Contests. Guest blogs. Influencers are known for being masters at creating content, and engaging content at that.…

TikTok Marketing: A Guide for Your Brand

The vast majority of TikTok users post content that is entertaining and of a positive nature, which is very appealing to marketers who are looking for new ways to engage with consumers.…

The 6 Key Elements of a Social Media Presence

Maybe you add a product line or diversify your skillset. A demographic you hadn’t anticipated becomes interested in your brand. A worldwide pandemic changes how people engage with your brand, or how you interact with the world.…

19 Essential Events for Your April Social Media Calendar

Out with the old and in with the new! This is a great opportunity for educational content. Whatever your industry, you can offer tips and tricks on spring cleaning. Interior designers. or. home furnishing brands. should focus on decluttering spaces.…

Trends and Events for Your May Social Media Calendar

After a two-year break, Wall Street Journal is bringing back this think tank with themes in: Health/Science: gene editing, vaccine development, and new treatments for chronic pain. Technology: NFTs, advanced robotics, and AI ethics.…

How to Stitch Video on TikTok

So far, the duet feature has been the primary way to create new content spun off of existing TikTok videos. It showcases your new video next to another user’s published video on a split screen.…

UNUM Case Study: FOLKS Films Rebranding and Moodboarding

Laina’s experience with her own photography brand, for which she first used UNUM, eased the transition into a new, growing career with FOLKS Films.…

Why You Should Open a TikTok Business Account

As one of the newest social media platforms, TikTok’s user base is growing exponentially, making it prime real estate for businesses to reach new and larger audiences.…

Privacy Policy | UNUM

This opt out does not apply to information provided to the Company as a result of a product purchase, warranty registration, product service experience or other transactions.…

The Ultimate List of Social Media Terms You Need to Know

A customer who promotes your brand, product(s), or services without being asked. Brand Awareness. A social media metric that captures how likely people are to know about your brand.…

The Future is Here (and so are your clues)

Now, we’re ready to show the world a new way of storytelling. Welcoming a new era. 2021 will be an all new UNUM. Here’s a little teaser (see the end for more clues). Love Your Team. The future of work is remote.…

UNUM Insight — Social Media and Brand Performance Metrics

New Tool. Measure. Improve. Repeat. The science of branding. New. Social Dashboards. Business Accounts have access to beautiful reports across all your social accounts. Coming Soon. Share easily. Share those insights with your team, clients, or anyone.…

3 Ways to Improve Your Email Marketing Strategy and Boost Signups and Conversions

Puck News. —a new project from a set of experts covering topics related to Hollywood, Washington DC, Silicon Valley, and Wall Street (i.e. entertainment, politics, technology, and finance). Set expectations.…

How to Use Instagram Reels to Grow and Boost Your Engagement

The Reels tab is part of a. new navigation bar on Instagram. that began rollout in November 2020, showing just how important this content format has become for the platform.…

How to Collab on Instagram and Double Your Reach

It can also help you create new content and connect with new people. Recently, collaborating on the app has become a lot easier. There are many ways to collaborate with other businesses and users on Instagram.…

Every Post, One Place. Introducing Storyboards.

UNUM News. Every Post, One Place. Introducing Storyboards. Great storytellers are not just good in crafting their message. They also have this deep awareness of their audience--what they want to see and where we can find them.…

4 Marketing Metrics to Track in Your Strategy

Email marketing is a crucial level of marketing for both B2B and B2C. 87% of B2B marketers. use email as a distribution channel. 79% of B2C marketers. rely on email to spread their new articles or blog posts.…

A Bigger Room for Stories. Introducing DSTU (Design Studio)

UNUM News. A Bigger Room for Stories. Introducing DSTU (Design Studio). Design Your Story. !UNUM understands Stories--the quirks, the concept, the essence, and even the history of it.…

How Coronavirus is Changing Online & Social Media Habits

If you identify as a brand or an influencer, it is more important now than ever to keep up to date with breaking news in order to adjust your content and online persona accordingly.…

The 18 Best Interior Design Instagram Accounts to Follow

It comes as no surprise that a new wave of interior designers have hit the scene with a savvy social media approach to design.…

How to Grow your TikTok Following and Authority

The great news is that the platform is. still. growing. There are major wins to be had on the platform. So, how do you grow and reach virality? A huge part of how you grow and reach new audiences is your TikTok ‘account authority’.…

16 Tips for Creating a Winning Instagram Hashtag Strategy

If you’re reading this, you’re not new to hashtags—but I’ll bet you’re wondering whether or not they’re working for you. When used properly, hashtags make it possible for people to find you and follow you.…

Business – UNUM

Aspire to new heights. All. All. Brand Better. Try the world's easiest marketing tool. World's easiest marketing tool. Platform. Pricing. UNUM Cloud Overview. Design Tool. Publish Tool. Insights Tool. Company. Our Story. Contact. Careers. HIRING.…